228 ACADEMY
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FOUNDING OFFER · $197 instead of $297 · 22 seats, then the regular price applies
228 ACADEMY
Build Your System · The course

The system that runs your business, built with your own hands.

You still run your operations by hand. The client files, the follow-ups, the invoicing, the leads that slip between two emails. You can keep going that way, or you can wire it up once and for all.

Build Your System walks you through building, step by step, the complete infrastructure that takes your operations off your plate: your own secure server, dependable automations working day and night, an engine that brings you leads, and the know-how to keep all of it in your own hands, without depending on anyone.

Enter code FONDATEUR at checkout: the total drops from $297 to $197.
The journey

You do not walk away with notes. You walk away with a system that runs.

Build Your System is not a read. It is a guided build. By the end, you will have built with your own hands the ecosystem that takes your operations off your plate, and you will know exactly how every piece works, because you are the one who put it in place.

TODAY

Everything runs through you. Every file opened by hand, every follow-up forgotten, every lead going cold. The business moves at the speed of your attention.

BY THE END OF THE JOURNEY

A system that opens the files, qualifies the leads, follows up, backs everything up, and alerts you when something snags. You get your time and your head back.

FOUNDATION

Infrastructure you own

Your own secure, hardened server, with your automation engine running live under your own domain name: the tool that connects your apps and runs your repetitive tasks for you. One payment, yours for good.

MEMORY

An organization that works for you

Your information filed, your projects structured, your workstation answering on the first try. No more searching.

CORE

Automations that hold up

Every client payment kicks off the file, the onboarding, the notification. And all around it: error handling, kill-switch, backups, monitoring. The level reserved for real systems.

ACQUISITION

An engine that brings in leads

Three organic channels, an email magnet that captures without you, an ad running quietly in the background, a calendar that tells you what to publish. Predictable fuel.

SALES

A method to convert and deliver

From "someone showed interest" to "first audit paid," a rigorous sales path and the delivery of your analysis. Sales, built step by step.

DURABILITY

Recurring revenue and a clean system

The shift from one-off sales to predictable monthly revenue, your legal compliance in order, and the hygiene that keeps everything from degrading. Built to last.

The content · 8 modules

Eight builds, in order. Each one sets up the next.

You move from infrastructure all the way to maintenance, with no leap into the void. No technical background required to start: every command is given, explained, ready to follow.

01
TECHNICAL FOUNDATIONS

Infrastructure & Security

You stand up your server, lock it down with an encrypted tunnel and two-factor authentication, and put your automation engine online under your own domain. The base everything else runs on.

02
ORGANIZATION & MEMORY

Organization, Memory & Projects

You file your information and structure your projects so your tools work for you instead of slowing you down. The workstation that responds.

03
OPERATIONAL CORE

Complete Automation

You build the automations that open the files and qualify the leads, with error handling, kill-switch, backups, and monitoring.

04
LEAD GENERATION

Social Media & Advertising

You set up three acquisition channels, an email magnet that captures continuously, and an ad that runs on its own. The fuel for the machine.

05
SALES CONVERSION

Client Approach & Audit

You install a method to go from interest to the first paid audit, and to deliver your analysis with real care. Sales that hold up.

06
SCALABILITY

Recurring Revenue

You turn one-off sales into predictable monthly revenue, and you see clearly what is coming in. The end of month-to-month uncertainty.

07
LEGAL PROTECTION

Legal Compliance

You put your baseline protections in place: privacy, policies, terms, consent. The prevention that costs a hundred times less than the problem.

08
ECOSYSTEM SUSTAINABILITY

Hygiene & Cleanup

You install the routines that keep your ecosystem clean and stop everything from degrading over time. Built to last, not to rust.

All 8 modules ship in English and French, at full parity. One product, two languages, never as an add-on.

What it is worth

Have this system built for you, or learn to build it.

The same system, two paths. One costs you the price of an agency, and the dependence that comes with it. The other leaves the keys in your hands.

HAVE AN AGENCY BUILD IT
$500 to $10,000

That is the real range to have an equivalent infrastructure built by a studio. You pay, you receive a black box, and you call them back every time something needs to change.

LEARN AND BUILD IT YOURSELF
$197

Founding price, $297 regular. You build the same system with your own hands, you understand every piece, and you keep control for life. No bill that keeps coming back.

The same system, learned and built by you, for a fraction of an agency's price.

The plans

Three ways in. One decision to make.

Every plan gives you access to the full journey. The difference comes down to language, bonuses, and a hand at the start.

BYS ESSENTIAL
The journey, one language
$197
 
  • All 8 complete modules
  • Your choice: English or French
  • Lifetime access, one-time payment
Choose Essential
BYS COMPLETE BILINGUAL
The journey, EN + FR, and the bonuses
$297
Founding offer · $197 on the 22 seats
  • All 8 modules in English AND French
  • 7-day starter notebook
  • Ready-to-use prompt library
  • 1 month in Circle 228, our member space, when it opens
  • Lifetime access, one-time payment
Choose Complete
BYS + IMPLEMENTATION
The journey, plus a hand
$497
Limited seats each month
  • Everything in Complete Bilingual
  • A 60-minute kickoff call on Google Meet
  • Together we target your first piece to build
  • Lifetime access, one-time payment
Choose + Implementation

Build Your System teaches you to build it all yourself and keep control. That is the teaching side. If you would rather we handle it for you, 228 OPERATORS delivers the system done for you, and the Audit OPERATORS puts your operations under the microscope, Report in hand. Two distinct doors, choose yours.

The questions you ask us

Before you decide.

It is for the entrepreneur, the solo operator, or the small team who wants to build and own the system that runs their operations, and keep control of it. It is not for someone looking for a shortcut without rolling up their sleeves, nor for someone who wants to fully delegate. In that case, look instead at the done-for-you service from 228 OPERATORS.
Yes. The journey is written for someone starting from scratch, with the exact commands to copy and paste and every step explained like you are a beginner. You do not need to understand everything deeply to succeed: you follow the order. And if you get stuck somewhere, the steps are designed to be redone without breaking anything.
Both. The Complete plan gives you all 8 modules in English and French, at full parity. It is one product, never English as an add-on. The Essential plan lets you choose one language.
You move at your own pace, and access is for life. Plan for a few hours per module to build and test. Module 1, the most technical, deserves an uninterrupted session. The rest goes faster because the base is already in place. Nothing forces you to do it all at once.
Because a 15-dollar course shows you a tool. Here, you build a complete system, wired end to end: the infrastructure, security that holds up day after day, with error handling and backups, acquisition, sales, recurring revenue, and compliance. All in the right order, with code that actually runs. An isolated course leaves you with pieces. Build Your System leaves you with a machine that works.
It is a matter of axis. Build Your System means learning to build it yourself and keep control. The done-for-you service from 228 OPERATORS means receiving the system built for you. The Audit OPERATORS is an outside look at your operations, with a Report to show for it. Three doors for three needs. This course is the door for those who want to understand and own their system.
Build Your System

You can keep carrying it all, or start building.

The system will not build itself. But by the end of this journey, it will be running. And it will be yours, from the first command to the last backup.

FOUNDING OFFER · $197 · then $297 regular · 22 seats
Reserve my founder seat →
Lifetime access, one-time payment English + French